Marketing management cases for creative problem solving

Marketing management cases for creative problem solving

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Detalles Bibliográficos
Autor Principal: Weinstein, Laurence Martin 1944-
Outros autores: Annavarjula, Madan 1960-
Formato: Libro
Idioma:English
Publicado: Cincinnati, Ohio South-Western College Pub. c2001.
Subjects:
Marketing > Decision making > Case studies.
Marketing > Management > Case studies.