IMC an integrated marketing communications exercise

Detaylı Bibliyografya
Yazar:	Jakacki, Bernard C.
Materyal Türü:	Kitap
Dil:	İngilizce
Baskı/Yayın Bilgisi:	Cincinnati, Ohio South-Western College Pub. c2001.
Edisyon:	2nd ed.
Konular:	Problems, exercises, etc. Data processing > Problems, exercises, etc. Marketing > Problems, exercises, etc.