Handbook of services marketing & management

Sonraí bibleagrafaíochta
Rannpháirtithe:	Iacobucci, Dawn, Swartz, Teresa A.
Formáid:	LEABHAR
Teanga:	Béarla
Foilsithe / Cruthaithe:	Thousand Oaks Sage Publications c2000.
Ábhair:	Customer services > Management. Customer services > Marketing. Service industries > Management. Service industries > Marketing.