How to write a successful marketing plan a disciplined and comprehensive approach

Detalles Bibliográficos
Autor principal:	Hiebing, Roman G.
Autor Corporativo:	NetLibrary, Inc
Otros Autores:	Cooper, Scott W.
Formato:	Libro
Lenguaje:	English
Publicado:	Lincolnwood, Ill. NTC Business Books c1997.
Edición:	2nd ed.
Materias:	Business planning > Handbooks, manuals, etc. Marketing > Management > Handbooks, manuals, etc. Electronic books.