Yang, K. C. C. (2018). Multi-platform advertising strategies in the global marketplace. IGI Global.
Cita Chicago (17th ed.)Yang, Kenneth C. C. Multi-platform Advertising Strategies in the Global Marketplace. Hershey, PA: IGI Global, 2018.
Cita MLA (9th ed.)Yang, Kenneth C. C. Multi-platform Advertising Strategies in the Global Marketplace. IGI Global, 2018.
Atenció: Aquestes cites poden no estar 100% correctes.