Pharmaceutical lifecycle management making the most of each and every brand

Pharmaceutical lifecycle management making the most of each and every brand

書目詳細資料
主要作者: Ellery, Tony
其他作者: Hansen, Neal
格式: 圖書
語言:English
出版: Hoboken, N.J. John Wiley & Sons c2011.
主題:
Drug Industry > economics.
Drug Approval > economics.
Economics, Pharmaceutical > legislation & jurisprudence.
Marketing > methods.
Pharmaceutical Preparations > economics.
Pharmaceutical industry.