Pharmaceutical lifecycle management making the most of each and every brand

Pharmaceutical lifecycle management making the most of each and every brand

Bibliografiset tiedot
Päätekijä: Ellery, Tony
Muut tekijät: Hansen, Neal
Aineistotyyppi: Kirja
Kieli:English
Julkaistu: Hoboken, N.J. John Wiley & Sons c2011.
Aiheet:
Drug Industry > economics.
Drug Approval > economics.
Economics, Pharmaceutical > legislation & jurisprudence.
Marketing > methods.
Pharmaceutical Preparations > economics.
Pharmaceutical industry.