Budelmann, K., & Kim, Y. (2019). Brand identity essentials, revised and expanded: 100 principles for building brands (Revised and expanded.). Rockport Publishers.
Citación estilo ChicagoBudelmann, Kevin, and Yang Kim. Brand Identity Essentials, Revised and Expanded: 100 Principles for Building Brands. Revised and expanded. Minneapolis: Rockport Publishers, 2019.
Cita MLABudelmann, Kevin, and Yang Kim. Brand Identity Essentials, Revised and Expanded: 100 Principles for Building Brands. Revised and expanded. Rockport Publishers, 2019.
Warning: These citations may not always be 100% accurate.