Consumer behavior building marketing strategy

Consumer behavior building marketing strategy

Alle Versionen (7)
Bibliographische Detailangaben
1. Verfasser: Hawkins, Del I.
Weitere Verfasser: Best, Roger J., Coney, Kenneth A.
Format: Buch
Sprache:English
Veröffentlicht: Boston, MA Irwin/McGraw-Hill c1998.
Ausgabe:7th ed.
Schlagworte:
Consumer behavior > United States.
Consumer behavior > Case studies. > United States.
Market surveys > United States.