Strategic design thinking innovation in products, services, experiences and beyond
"Who can design? For too long, that question has highlighted the supposed division between right-brain dominant "creative types" and left-brain dominant "analytical types." Such a division is not practical for preparing students to become innovative contributors to the compl...
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| Format: | Book |
| Language: | English |
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New York
Fairchild Books, An imprint of Bloomsbury Publishing Inc.
2016.
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