Price sensitivity and willingness to pay based on consumer characteristics and product attributes

Detalles Bibliográficos
Autor Principal:	Ariola, Helenay Ann C. (Author)
Outros autores:	Bantang, Joanne R. (adviser.), Bantang, Johnrob Y. (adviser.)
Formato:	Libro
Idioma:	inglés
Publicado:	Quezon City College of Home Economics, University of the Philippines Diliman, 2021.
Subjects:	Consumer behavior > Philippines > Metro Manila.
Acceso en liña:	Abstract