The role of the consumer in the marketing process

The role of the consumer in the marketing process

書誌詳細
出版年:Philippine Journal of Home Economics Vol. 13, no. 4 (Oct. 1962 - Dec. 1962), 25-30
第一著者: Avellana, Jose
フォーマット: 論文
言語:English
出版事項: 1962
主題:
Consumer preferences
Choice (Psychology)
Market surveys
Consumer behavior
Marketing research