Destination brand gestalt and its effects on brand attachment and brand loyalty

Detalles Bibliográficos
Publicado en:Philippine Management Review Vol. 29, no. 1 (2022), 1-24
Autor Principal: Mandagi, Deske W.
Outros autores: Centeno, Dave De Guzman, Indrajit
Formato: Artigo
Idioma:English
Publicado: 2022
Subjects: