Destination brand gestalt and its effects on brand attachment and brand loyalty

Dades bibliogràfiques
Publicat a:Philippine Management Review Vol. 29, no. 1 (2022), 1-24
Autor principal: Mandagi, Deske W.
Altres autors: Centeno, Dave De Guzman, Indrajit
Format: Article
Idioma:English
Publicat: 2022
Matèries: