Consumer behavior and retail outlet choice for seafood in Zamboanga City, Philippines
Zamboanga City is a significant contributor to fish production in the Philippines (16.48%) and particularly in Mindanao (37%). Studies to determine the consumer behavior on this vital commodity have been scarce. This study aims to fill this gap by assessing the different factors that influence consu...
| Izdano u: | Banwa Vol. Supplement 1, no. Abstracts from ICAEM (Nov. 2019), 20 |
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| Glavni autor: | |
| Daljnji autori: | , , |
| Format: | Članak |
| Jezik: | English |
| Izdano: |
2019
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| Teme: |