Trend on sales performance of small and medium enterprise trade fair participants

This study conducted in Zamboanga Peninsula looked into effects to sales of SMEs after participating in trade fairs. It also determined the correlation between the frequency of SMEs attendance in trade fairs and the frequency in increase of sales. Descriptive – survey method was used aided with the...

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Bibliographic Details
Published in:The Threshold: the Official Research Journal of Jose Rizal Memorial State University, Zamboanga del Norte Vol. v.11 (Jan. 2016 - Dec. 2016), 26-35
Main Author: Cabaron, Jennifer B.
Resource Type: Article
Language:English
Published: 2016
Subjects: