Communication behavior and entrepreneurial traits of micro-entrepreneurs in Malaybalay City, Philippines

Entrepreneurs are known to have unique entrepreneurial traits, yet not much is known about how they communicate. This study dealt with the communication behavior of micro-entrepreneurs in Malaybalay City. It focused on information needs, information seeking and utilization behaviors, and information...

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書目詳細資料
發表在:The Philippine Journal of Development Communication Vol. 3 (Jan. 2010 - Dec. 2010), 1-24
主要作者: Cabrera, Liza A.
其他作者: Torres, Cleofe S.
格式: Article
語言:English
出版: 2010
主題: