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Sports marketing and the psychology of marketing communication
Published 2004
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Cases in sport marketing
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McDonald, Mark A.
Published 1999
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CAMPUS
Diliman
2 results
2
DATABASE
Union Catalog (Buklod)
2 results
2
UNIT LIBRARY
College of Human Kinetics
1 results
1
College of Media and Communication
1 results
1
YEAR OF PUBLICATION
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To:
CLASSIFICATION
G - Geography, Anthropology, Recreation
2 results
2
SUBJECT
Marketing
2 results
2
Sports
2 results
2
Case method
1 results
1
Communication in marketing
1 results
1
Economic aspects
1 results
1
Psychological aspects
1 results
1
AUTHOR
Kahle, Lynn R.
1 results
1
McDonald, Mark A.
1 results
1
Milne, George R.
1 results
1
Riley, Chris 1958-
1 results
1
RESOURCE TYPE
Book
2 results
2
LANGUAGE
English
2 results
2
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