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  1. 5501

    A practitioner's guide to public relations research, measurement and evaluation per Stacks, Don W., Michaelson, David

    Publicat 2010
    Available for University of the Philippines System via IG Library with URL: http://portal.igpublish.com/iglibrary/search/BEPB0000040.html. Click here to request
    Electronic Resource

    A practitioner's guide to public relations research, measurement and evaluation
  2. 5502

    An overview of the public relations function per Bowen, Shannon A., Rawlins, Brad, Martin, Thomas R.

    Publicat 2010
    Available for University of the Philippines System via IG Library with URL: http://portal.igpublish.com/iglibrary/search/BEPB0000028.html. Click here to request
    Electronic Resource

    An overview of the public relations function
  3. 5503

    Building a buzz libraries & word-of-mouth marketing per Barber, Peggy

    Publicat 2010
    Available for University of the Philippines System via IG Library with URL: http://portal.igpublish.com/iglibrary/search/ALAB0000161.html. Click here to request
    Electronic Resource

    Building a buzz libraries & word-of-mouth marketing
  4. 5504

    Building bridges connecting faculty, students, and the college library per McAdoo, Monty L.

    Publicat 2010
    Available for University of the Philippines System via IG Library with URL: http://portal.igpublish.com/iglibrary/search/ALAB0000118.html. Click here to request
    Electronic Resource

    Building bridges connecting faculty, students, and the college library
  5. 5505

    Creativity in public relations per Green, Andy 1958-

    Publicat 2010
    Available for University of the Philippines Baguio via IG Library. Click here to access
    Electronic Resource

    Creativity in public relations
  6. 5506

    Develop your PR skills per Richardson, Neil 1963-, Laville, Lucy

    Publicat 2010
    Available for University of the Philippines Baguio via IG Library. Click here to access
    Electronic Resource

    Develop your PR skills
  7. 5507

    Fundamentals of writing for marketing and public relations a step-by-step guide for quick and effective results per Mizrahi, Janet

    Publicat 2010
    Available for University of the Philippines Baguio via IG Library. Click here to access
    Electronic Resource

    Fundamentals of writing for marketing and public relations a step-by-step guide for quick and effective results
  8. 5508

    Planning and managing public relations campaigns a strategic approach per Gregory, Anne 1953-

    Publicat 2010
    Available for the University of the Philippines Baguio via IG Library. Click here to access
    Electronic Resource

    Planning and managing public relations campaigns a strategic approach
  9. 5509

    Public relations strategy per Oliver, Sandra

    Publicat 2010
    Available for the University of the Philippines System via IG Library. Click here to access
    Electronic Resource

    Public relations strategy
  10. 5510

    The AMA handbook of public relations per Dilenschneider, Robert L.

    Publicat 2010
    Available for University of the Philippines Baguio via IG Library. Click here to access
    Electronic Resource

    The AMA handbook of public relations

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