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Qualitative consumer & marketing research
by
Belk, Russell W.
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Fischer, Eileen 1959-
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Kozinets, Robert V. 1964-
Published 2013
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Using qualitative research in advertising strategies, techniques, and applications
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The art & science of enterpreting market research evidence
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Smith, D.V.L
Published 2004
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The art & science of interpreting market research evidence
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Smith, D. V. L.
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Qualitative research methods in public relations and marketing communications
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Daymon, Christine 1952-
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Using qualitative research in advertising strategies, techniques, and applications
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Qualitative marketing research
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Qualitative market research a comprehensive guide
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Mariampolski, Hy
Published 2001
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CAMPUS
Diliman
6
Baguio
1
Tacloban
1
DATABASE
Union Catalog (Buklod)
8
UNIT LIBRARY
College of Mass Communication
4
Cesar E.A. Virata School of Business
2
UP Baguio Main Library
1
UP Tacloban Library
1
YEAR OF PUBLICATION
From:
To:
CLASSIFICATION
H - Social Science
8
SUBJECT
Marketing research
Qualitative research
8
Research
4
Methodology
3
Advertising
2
Statistics
2
Consumers
1
Corporations
1
Public relations
1
see all ...
AUTHOR
Morrison, Margaret A.
2
Belk, Russell W.
1
Carson, David 1947-
1
Daymon, Christine 1952-
1
Fischer, Eileen 1959-
1
Fletcher, J. H.
1
Fletcher, J.H
1
Holloway, Immy
1
Kozinets, Robert V. 1964-
1
Mariampolski, Hy
1
Smith, D. V. L.
1
Smith, D.V.L
1
see all ...
RESOURCE TYPE
Book
8
LANGUAGE
English
8
TUKLAS
: UP Libraries' Resource Discovery Tool
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