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1
Marketing analytics statistical tools for marketing and consumer behaviour using SPSS
Publicado em 2022Livro -
2
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3
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4
Humanizing big data marketing at the meeting of data, social science and consumer insight
Publicado em 2015Livro -
5
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6
Data mining techniques for marketing, sales, and customer relationship management
Publicado em 2004Livro -
7
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8
Mastering data mining the art and science of customer relationship management
Publicado em 2000Livro -
9
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10


