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Customers inside, customers outside designing and succeeding with enterprise customer-centricity concepts, practices, and applications
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Lowenstein, Michael W. 1942-
Published 2014
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Competing loyalty programs impact of market saturation, market share, and category expandability.
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Yuping Liu
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Journal of marketing
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Union Catalog (Buklod)
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Customer relations
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Lowenstein, Michael W. 1942-
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Yuping Liu
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