Canlyniadau Chwilio - "Customer relations Management."

Harvard business review on customer relationship management.

The customer management scorecard managing CRM for profit gan Woodcock, Neil

Customer relationship management the foundation of contemporary marketing strategy gan Baran, Roger J. (Roger Joseph) 1945-, Galka, Robert J.

Customer relationship management in electronic markets

Understanding the influence of leadership behaviors in revenue management processes to profit and customer loyalty gan Ong, Edward T.

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Strategic customer management integrating relationship marketing and CRM gan Payne, Adrian, Frow, Pennie

Table of contents only

The Dark side of CRM customers, relationships and management

Customer relations and services

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CRM redefining customer relationship management gan Peel, Jeffrey

Customer relationship management perspectives from the marketplace