Hedonic vs. utilitarian consumption a deep dive into opposing (or complementary) consumer buying behavior by Ilano, Arturo Benedicto M.

Contemporary issues in marketing and consumer behaviour by Parsons, Elizabeth, Maclaran, Pauline, Chatzidakis, Andreas

Effects of demographics, environmental knowledge, and consumer motivation on high school students' pro-environmental consumer behavior by Espina, Maria Ronelli S.

Stakeholder convergence in the revitalization of community-based enterprises the case of Halog West Producers' Cooperative in La Union, Philippines by Duque, JP Roma D.

Generation of linking social capital through microfinance cooperative the case of the Northern Samar Cooperative by Pormento, Nikki P.

Consumer behavior by Hoyer, Wayne D., MacInnis, Deborah J., Pieters, Rik

Tap unlocking the mobile economy by Ghose, Anindya

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A comparative study on the travel decision-making of households with University of the Philippines Diliman students before and after the academic calendar shift by Mirandilla, Noevie Ann G.

Excellence in managing worldwide customer relationships by Cook, Thomas A. 1953-

The participation game by Cohen, Norty