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  1. 2211

    Monochrome forests and colorful trees The effect of black-and-white versus color imagery on construal level. Por Hyojin Lee

    Artigo

    Monochrome forests and colorful trees The effect of black-and-white versus color imagery on construal level.
  2. 2212

    Emotions shape decisions through construal level The case of guilt and shame. Por Han, Daltee

    Artigo

    Emotions shape decisions through construal level The case of guilt and shame.
  3. 2213

    Lucky loyalty The effect of consumer effort on predictions of randomly determined marketing outcomes. Por Reczek, Rebecca W.

    Artigo

    Lucky loyalty The effect of consumer effort on predictions of randomly determined marketing outcomes.
  4. 2214

    Fooled by heteroscedastic randomness Local consistency breeds extremity in price-based quality infereness. Por De Langhe, Bart

    Artigo

    Fooled by heteroscedastic randomness Local consistency breeds extremity in price-based quality infereness.
  5. 2215

    Marketplace sentiments. Por Gopaldas, Ahir

    Artigo

    Marketplace sentiments.
  6. 2216

    Consuming experiential categories. Por Shah, Anuj K.

    Artigo

    Consuming experiential categories.
  7. 2217

    How nonconsumption shapes desire. Por Xianchi Dai

    Artigo

    How nonconsumption shapes desire.
  8. 2218

    The offer framing effect Choosing single versus bundled offerings affects variety seeking. Por Mittelman, Mauricio

    Artigo

    The offer framing effect Choosing single versus bundled offerings affects variety seeking.
  9. 2219

    Branding disaster Reestablishing trust through the ideological containment of systematic risk anxieties. Por Humphrey's, Ashlee

    Artigo

    Branding disaster Reestablishing trust through the ideological containment of systematic risk anxieties.
  10. 2220

    An empirical study of aggregate consumption function of Indonesia, 1960-1980 Por Munaf, Zamzami

    Livro

    An empirical study of aggregate consumption function of Indonesia, 1960-1980

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