Consumer behavior (a practical approach to consumer understanding) by Pereda, Pedrito Real, Pereda, Purisima Pedrialva, Arcega, Raymundo P.

The Wiley Blackwell encyclopedia of consumption and consumer studies

The Sociology of consumption a global approach by Stillerman, Joel

On the commodity trail the journey of a bargain store product from East to West by Hulme, Alison

Available for University of the Philippines System via Taylor & Francis Online. Click here to access

The handbook of brand management scales by Zarantonello, Lia

Hooked how to build habit-forming products by Eyal, Nir

Tourists' behaviors and evaluations

Global marketing and advertising understanding cultural paradoxes by Mooij, Marieke K. de 1943-

Encouraging sustainable behavior psychology and the environment

Why nudge? the politics of libertarian paternalism by Sunstein, Cass R.