Islamic perspectives on marketing and consumer behavior planning, implementation, and control

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Buyer personas how to gain insight into your customers expectations, align your marketing strategies, and win more business 著者: Revella, Adelle

Social networks and their economics influencing consumer choice 著者: Birke, Daniel

Available for University of the Philippines Diliman via Wiley Online Library. Click here to access

Microeconomics and behavior 著者: Frank, Robert H.

Predictive analytics and data mining concepts and practice with RapidMiner 著者: Kotu, Vijay, Deshpande, Balachandre

Available for University of the Philippines System via ScienceDirect. Click here to access
Also available remotely for University of the Philippines System via ScienceDirect. Click here to access thru EZproxy

Buyer personas how to gain insight into your customer's expectations, align your marketing strategies, and win more business 著者: Revella, Adele

Copy, copy, copy how to do smarter marketing by using other peoples ideas 著者: Earls, Mark

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BrainScripts for sales success 21 hidden principles of consumer psychology for winning customers 著者: Whitman, Drew Eric

Effects of online review valence on consumer attitudes and behavioral intentions 著者: Zarco, Timothy H.

Masculinity, patronage politics, and the feminization of school spirit in the Ateneo-Las Salle UAAP rivalry 著者: Lizada, Miguel Antonio N.