Mostrando 111 - 120 resultados de 138 para a busca '"Consumer Attitudes."', tempo de busca: 0.02s Refinar Resultados
  1. 111

    Brand followers Consumer motivation and attitude towards brand communications on Twitter. por Eun Sook Kwen

    Artigo

    Brand followers Consumer motivation and attitude towards brand communications on Twitter.
  2. 112

    Attributes of background music and consumers' responses to TV commercials The moderating effect of consumer involvement. por Hyun Hee Park

    Artigo

    Attributes of background music and consumers' responses to TV commercials The moderating effect of consumer involvement.
  3. 113

    Impact of flow on recognition of and attitudes toward in-game brand placements Brand congruence and placement prominence as moderators. por Vermeir, Iris

    Artigo

    Impact of flow on recognition of and attitudes toward in-game brand placements Brand congruence and placement prominence as moderators.
  4. 114

    Why customers' social identities matter. por Champniss, Guy

    Artigo

    Why customers' social identities matter.
  5. 115

    The effect of product placement on persuasion for mobile phone games. por Hui-Fei Lin

    Artigo

    The effect of product placement on persuasion for mobile phone games.
  6. 116

    Consumer-perceived signals of 'creative' versus 'efficient' advertising Investigating the roles of expense and effort. por Modig, Erik

    Artigo

    Consumer-perceived signals of 'creative' versus 'efficient' advertising Investigating the roles of expense and effort.
  7. 117

    Why do Caucasian advertising models appeal to consumers in Taiwan? A cue-triggered value-expressive framework. por Chingching Chang

    Artigo

    Why do Caucasian advertising models appeal to consumers in Taiwan? A cue-triggered value-expressive framework.
  8. 118

    Fooled by heteroscedastic randomness Local consistency breeds extremity in price-based quality infereness. por De Langhe, Bart

    Artigo

    Fooled by heteroscedastic randomness Local consistency breeds extremity in price-based quality infereness.
  9. 119

    Marketplace sentiments. por Gopaldas, Ahir

    Artigo

    Marketplace sentiments.
  10. 120

    Consuming experiential categories. por Shah, Anuj K.

    Artigo

    Consuming experiential categories.

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