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7431
Organizational identity, image, and adaptive instability.
I publikationen Academy of management reviewArtikel -
7432
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7433
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7434
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7435
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7436
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7437
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7438
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7439
How important are brands? A cross-category, cross-country study.
I publikationen Journal of marketing researchArtikel -
7440
Cumulative timed intent a new predictive tool for technology adoption.
I publikationen Journal of marketing researchArtikel