ADBOARD accounces 2004 Officers and Directors

Media veteran enjoys second term as Adboards' chair

Creativity now a must to sell, CEOs say por Espino, Margie Quimpo

Cannes 2005 the hunt begins por Madamba, Celine R.

Study finds out how many ads viewers can tolerate in an hour por Ho, Abigail

Contemporary advertising por Arens, William F.

1001 ways to make more money as a speaker, consultant, or trainer plus 300 rainmaking strategies for dry times por Walters, Lillet

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Integrated advertising, promotion, and marketing communications por Clow, Kenneth E.

Advertising and promotion an integrated marketing communications perspective por Belch, George E

The medium and the message television advertising and American elections