Encyclopedia of major marketing campaigns

Available for University of the Philippines Diliman via Gale Virtual Reference Library. Click here to access

Perfect pitch the art of selling ideas and winning new business af Steel, John

Transforming PLDT's web presence for competitive advantage af Alcantara, Anthony O.

Essentials of contemporary advertising af Arens, William F

Re-elected officers aim for stronger PANA

Advertising Board of the Philippines the privilege of self-regulation

Part of a memorable ad is a good casting director af Pe, Roger

Why Kris Aquino % Sharon Cuneta are the most popular endorsers .. af Flores, Wilson Y. Lee

The revolution will not be advertised

Fly flyer fly af Bou Romero, Louis