Advertising and promotion an integrated marketing communications perspective nork Belch, George E.

Experience, recall and strategic factors on billboards in Iloilo City. nork Soldevilla, Kristine Banas

Advertising elements used by English schools in Iloilo to attract foreign learners nork Placio, Jonnierene P.

Framing of 2016 television political advertisements nork Cabualan, Riza Mae

Socio-economic impacts of TV product advertisements to the taste and preference and level of consumption of University of the Philippines-Visayas College of Arts and Sciences stude... nork Aspiras, Marvin Arcangel

Integrated marketing communication advertising and promotion in a digital world nork Juska, Jerome M.

Principles of strategic communication nork Holtzhausen, Derina Rhoda, Fullerton, Jami A. 1963-, Lewis, Bobbi Kay 1970-, Shipka, Danny 1967-

Journal of advertising.

Emerging adult Filipinas’ impression of selected body positivity campaigns and its relationship with positive body image and purchasing decisions nork Quitevis, Riva Iris S.

Available for University of the Philippines Diliman via Digital Archives. Click here to access

A Work of heart the effect of emotional advertising on brand credibility, and the correlation between brand credibility and consumers' purchase intent nork Valenzuela, Rana Rae L.

Abstract