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Reaching for the sun a multi-method approach to the creative techniques and styles employed by the Adboards' 1998 Araw Values Awardees for Best Print Advertisements
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Alto, Jhoany O.
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102
Empowerment for sale feminist representations of women in Dove real beauty commercials
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Heramia, Alyanna Cecilia O. 1996-
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103
Digital advertising in PH runs into roadblocks
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Tompkins, Stephen
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104
A casual study of the effects of social media advertising on consumer buying behavior
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Barchita, Danilo D.
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Collamar, Allaine B.
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Ricaplaza, Nicole Kyla Marie S.
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105
Consumer behavior of selected Filipino Gen Z toward meme marketing
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Verano, Ma. Aura Francesca B.
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106
Bida ang pag-ibig the construction and commodification of the notion of love in kwentong Jollibee advertisements
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Sumo, Vheana Kristelle P.
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A feasibility study for a first class magazine for and about the Visayas
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Yulo, Eric Matthew R.
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108
Effectiveness of music video commercial jingles aimed at teenagers in establishing knowledge, attitude and brand recall
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Velasco, Lida Joyce P.
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University of the Philippines Diliman College of Mass Communication
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University of the Philippines. College of Mass Communication
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De la Torre, Visitacion R.
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Garcia, Leonardo R.
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