ADBOARD accounces 2004 Officers and Directors

Media veteran enjoys second term as Adboards' chair

Creativity now a must to sell, CEOs say Yazar: Espino, Margie Quimpo

Cannes 2005 the hunt begins Yazar: Madamba, Celine R.

Study finds out how many ads viewers can tolerate in an hour Yazar: Ho, Abigail

Contemporary advertising Yazar: Arens, William F.

1001 ways to make more money as a speaker, consultant, or trainer plus 300 rainmaking strategies for dry times Yazar: Walters, Lillet

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Integrated advertising, promotion, and marketing communications Yazar: Clow, Kenneth E.

Advertising and promotion an integrated marketing communications perspective Yazar: Belch, George E

The medium and the message television advertising and American elections