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  1. 1
    Published 2018
    Available for UP System via Sage Premier.
    Continuing Resource

    Journal of marketing.
  2. 2
    Published 1995
    Book

    Marketing encyclopedia issues and trends shaping the future
  3. 3
    by Parmerlee, David
    Published 1993
    Book

    Selecting the right products and services
  4. 4
    by Parmerlee, David
    Published 1993
    Book

    Preparing the marketing plan
  5. 5
    by Parmerlee, David
    Published 1993
    Book

    American Marketing Association toolbox selecting the right products and services.
  6. 6
    by Parmerlee, David
    Published 1993
    Book

    AMA marketing toolbox identifying the right markets
  7. 7
    by Parmerlee, David
    Published 1993
    Book

    AMA marketing toolbox evaluating marketing strengths and weaknesses
  8. 8
    by Parmerlee, David
    Published 1992
    Book

    Preparing the marketing plan
  9. 9
    Published 1971
    Book

    Contractual marketing systems
  10. 10
    Published 1968
    Book

    A new measure of responsibility for marketing; 1968 June conference proceedings / edited by Keith Cox and Ben M. Enis.
  11. 11
    by Moyer, Reed
    Published 1968
    Book

    Markets and marketing in developing economies
  12. 12
    Published 1964
    Book

    Toward scientific marketing; proceedings of the Winter Conference, December 27-28, 1963. Edited by Stephen A. Greyser.
  13. 13
    Published 1962
    Book

    Marketing precision and executive action. Proceedings of the forty-fifth national conference, June 20-22, 1962. Edited by Charles H. Hindersman.
  14. 14
    Published 1960
    Book

    Marketing keys to profits in the 1960's
  15. 15
    Published 1958
    Book

    Successful marketing at home and abroad, edited by W. David Robbins.
  16. 16
    Published 1957
    Book

    The values and uses of distribution cost analysis.
  17. 17
    Published 1937
    Book

    The technique of marketing research, prepared by the Committee on Marketing Research Technique of the American Marketing Society, Ferdinand C. Wheeler, chairman.
  18. 18
    Continuing Resource

    Journal of marketing research.
  19. 19
    Continuing Resource

    Journal of marketing.
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