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SUBJECT:
Advertising
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Sales promotion
UNIT LIBRARY:
UP Diliman Extension Program in Pampanga
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SUBJECT:
Advertising
AND
Sales promotion
UNIT LIBRARY:
UP Diliman Extension Program in Pampanga
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Advertising and promotion an integrated marketing communications perspective
by
Belch, George E. 1951-
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Belch, Michael A.
Published 2015
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The new maximarketing
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Rapp, Stan
Published 1996
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Maximarketing the new direction in advertising, promotion, and making strategy
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Rapp, Stan
Published 1988
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How to advertise and promote your retail store
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Cassell, Dana K.
Published 1983
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Promotion advertising, publicity, personal selling, sales promotion
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Stanley, Richard E.
Published 1982
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CAMPUS
Pampanga
4
Diliman
1
DATABASE
Union Catalog (Buklod)
5
UNIT LIBRARY
UP Diliman Extension Program in Pampanga
Cesar E.A. Virata School of Business
1
College of Fine Arts
1
College of Mass Communication
1
YEAR OF PUBLICATION
From:
To:
CLASSIFICATION
H - Social Science
5
SUBJECT
Advertising
Sales promotion
Marketing
2
Communication in marketing
1
Public relations
1
Selling
1
AUTHOR
Collins, Thomas L.
2
Rapp, Stan
2
American Management Associations
1
Belch, George E. 1951-
1
Belch, Michael A.
1
Cassell, Dana K.
1
Stanley, Richard E.
1
see all ...
RESOURCE TYPE
Book
5
LANGUAGE
English
5
TUKLAS
: UP Libraries' Resource Discovery Tool
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