Advertising, promotion, and other aspects of integrated marketing communications par Andrews, J. Craig, Shimp, Terence A.

Advertising and promotion an integrated marketing communications perspective par Belch, George E. 1951-, Belch, Michael A.

Advertising and promotion par Hackley, Chris, Hackley, Rungpaka Amy

Fashion promotion in practice par Cope,Jon, Maloney, Dennis

Advertising and promotion an integrated marketing communications perspective par Belch, George E. 1951-, Belch, Michael A.

Marketing for small businesses

Advertising and promotion par Hackley, Chris, Hackley, Rungpaka Amy

Advertising & sales promotion par Kaser, Ken

Table of contents only

Strategic advertising management par Percy, Larry, Elliott, Richard, Rosenbaum

Integrated marketing communications strategic planning perspectives par Tuckwell, Keith J. 1950-