Advertising, promotion, and other aspects of integrated marketing communications ανά Andrews, J. Craig, Shimp, Terence A.

Advertising and promotion an integrated marketing communications perspective ανά Belch, George E. 1951-, Belch, Michael A.

Advertising and promotion ανά Hackley, Chris, Hackley, Rungpaka Amy

Fashion promotion in practice ανά Cope,Jon, Maloney, Dennis

Advertising and promotion an integrated marketing communications perspective ανά Belch, George E. 1951-, Belch, Michael A.

Marketing for small businesses

Advertising and promotion ανά Hackley, Chris, Hackley, Rungpaka Amy

Advertising & sales promotion ανά Kaser, Ken

Table of contents only

Strategic advertising management ανά Percy, Larry, Elliott, Richard, Rosenbaum

Integrated marketing communications strategic planning perspectives ανά Tuckwell, Keith J. 1950-