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SUBJECT:
Marketing
RESOURCE TYPE:
Electronic Resource
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M - Music
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Marketing
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M - Music
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Cracking the code leveraging consumer psychology to drive profitability
出版 2012
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zAvailable for University of the Philippines Baguio with URL: https://go.gale.com/ps/i.do?p=GVRL&sw=w&u=phdiliman&v=2.1&it=aboutBook&id=GALE%7C5ROT&sid=bookmark-GVRL. Click here to request
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Building a buzz libraries & word-of-mouth marketing
由
Barber, Peggy
出版 2010
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Available for University of the Philippines System via IG Library with URL: http://portal.igpublish.com/iglibrary/search/ALAB0000161.html. Click here to request
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Marketing today's academic library a bold new approach to communicating with students
由
Mathews, Brian
出版 2009
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Available for University of the Philippines Baguio via IG Library. Click here to access
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Encyclopedia of major marketing campaigns
出版 2007
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Available for University of the Philippines Baguio via Gale Virtual Reference Library. Click here to access
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CAMPUS
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CLASSIFICATION
M - Music
SUBJECT
Marketing
Electronic books
3
Libraries
2
Public relations
2
Academic libraries
1
Advertising
1
Advertising campaigns
1
Consumer behavior
1
History
1
Libraries and students
1
Management
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AUTHOR
Gale Group
2
Barber, Peggy
1
IG Publishing
1
Mathews, Brian
1
Posavac, Steven S. 1969-
1
Riggs, Thomas 1963-
1
Wallace, Linda K.
1
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RESOURCE TYPE
Electronic Resource
LANGUAGE
English
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