The advertising concept book think now, design later : a complete guide to creative ideas, strategies and campaigns по Barry, Pete (Pete S.)

Copywriting successful writing for design, advertising and marketing по Shaw, Mark

Persuasive copywriting using psychology to influence, engage and sell по Maslen, Andy

Creative strategy in advertising по Drewniany, Bonnie, Jewler, A. Jerome

Creative strategy in advertising по Drewniany, Bonnie

The copywriter's toolkit the complete guide to strategic advertising copy по Berman, Margo 1947-

Table of contents only

Hey, whipple, squeeze this the classic guide to creating great ads по Sullivan, Luke, Bennett, Sam

Creative strategy in advertising по Drewniany, Bonnie L.

Which ad pulled best? 20 case histories on how to write and design ads that work по Purvis, Scott

Which ad pulled best? 20 case histories on how to write and design ads that work по Purvis, Scott