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Creative strategy in advertising Por Drewniany, Bonnie, Jewler, A. Jerome

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The copywriter's toolkit the complete guide to strategic advertising copy Por Berman, Margo 1947-

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Creative strategy in advertising Por Drewniany, Bonnie L.

Which ad pulled best? 20 case histories on how to write and design ads that work Por Purvis, Scott

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Which ad pulled best?