The advertising concept book think now, design later : a complete guide to creative ideas, strategies and campaigns Tekijä Barry, Pete (Pete S.)

Copywriting successful writing for design, advertising and marketing Tekijä Shaw, Mark

Persuasive copywriting using psychology to influence, engage and sell Tekijä Maslen, Andy

Creative strategy in advertising Tekijä Drewniany, Bonnie, Jewler, A. Jerome

Creative strategy in advertising Tekijä Drewniany, Bonnie

The copywriter's toolkit the complete guide to strategic advertising copy Tekijä Berman, Margo 1947-

Table of contents only

Hey, whipple, squeeze this the classic guide to creating great ads Tekijä Sullivan, Luke, Bennett, Sam

Creative strategy in advertising Tekijä Drewniany, Bonnie L.

Which ad pulled best? 20 case histories on how to write and design ads that work Tekijä Purvis, Scott

Which ad pulled best? 20 case histories on how to write and design ads that work Tekijä Purvis, Scott