The advertising concept book think now, design later : a complete guide to creative ideas, strategies and campaigns per Barry, Pete

Copywriting successful writing for design, advertising and marketing per Shaw, Mark

Persuasive copywriting using psychology to influence, engage and sell per Maslen, Andy

Creative strategy in advertising per Drewniany, Bonnie, Jewler, A. Jerome

Hey, whipple, squeeze this the classic guide to creating great ads per Sullivan, Luke, Bennett, Sam

The copywriter's toolkit the complete guide to strategic advertising copy per Berman, Margo 1947-

Table of contents only

Creative strategy in advertising per Drewniany, Bonnie L.

Which ad pulled best? 20 case histories on how to write and design ads that work per Purvis, Scott

Which ad pulled best? 20 case histories on how to write and design ads that work per Purvis, Scott

Which ad pulled best?