Marketing strategy a decision-focused approach de réir Walker, Orville C., Mullins, John W.

Publisher description
Table of contents only

Services marketing integrating customer focus across the firm de réir Zeithaml, Valarie A.

Marketing de réir Kerin, Roger A.

Essentials of marketing a marketing strategy planning approach de réir Perreault, William D.

Essentials of marketing a marketing strategy planning approach de réir Perreault, William D., Cannon, Joseph P., McCarthy, E. Jerome

Essentials of marketing management de réir Marshall, Greg W.

Marketing strategy a decision-focused approach de réir Walker, Orville C.

Marketing management knowledge and skills de réir Peter, J. Paul

Marketing strategy a decision-focused approach de réir Walker, Orville C. Jr

Marketing de réir Grewal, Dhruv, Levy, Michael 1950-