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Cesar E.A. Virata School of Business
E
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College of Arts and Letters
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Advertising
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Cesar E.A. Virata School of Business
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Advertising and promotion an integrated marketing communications perspective
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Belch, George Eugene
Publicado 2007
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Advertising principles and practice
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Wells, William 1926-
Publicado 1995
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Social communication in advertising persons, products & images of well-being
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Leiss, William
Publicado 1990
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CAMPUS
Diliman
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Union Catalog (Buklod)
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Cesar E.A. Virata School of Business
College of Arts and Letters
College of Mass Communication
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Asian Institute of Tourism
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College of Fine Arts
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H - Social Science
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Advertising
Communication in marketing
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Psychological aspects
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Sales promotion
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Belch, George Eugene
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Belch, Michael A.
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Burnett, John 1944-
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Jhally, Sut
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Kline, Stephen
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Leiss, William
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Moriarty, Sandra E. (Sandra Ernst)
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Wells, William 1926-
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