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UNIT LIBRARY:
Cesar E.A. Virata School of Business
OG
College of Arts and Letters
SUBJECT:
Advertising
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UNIT LIBRARY:
Cesar E.A. Virata School of Business
OG
College of Arts and Letters
SUBJECT:
Advertising
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Advertising and promotion an integrated marketing communications perspective
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Belch, George Eugene
Udgivet 2007
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Advertising principles and practice
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Wells, William 1926-
Udgivet 1995
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Social communication in advertising persons, products & images of well-being
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Leiss, William
Udgivet 1990
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CAMPUS
Diliman
3
DATABASE
Union Catalog (Buklod)
3
UNIT LIBRARY
Cesar E.A. Virata School of Business
College of Arts and Letters
College of Mass Communication
3
Asian Institute of Tourism
1
College of Fine Arts
1
YEAR OF PUBLICATION
Fra:
Til:
CLASSIFICATION
H - Social Science
3
SUBJECT
Advertising
Communication in marketing
1
Psychological aspects
1
Sales promotion
1
Social aspects
1
AUTHOR
Belch, George Eugene
1
Belch, Michael A.
1
Burnett, John 1944-
1
Jhally, Sut
1
Kline, Stephen
1
Leiss, William
1
Moriarty, Sandra E. (Sandra Ernst)
1
Wells, William 1926-
1
se alt ...
RESOURCE TYPE
Bog
LANGUAGE
English
3
TUKLAS
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