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Managing customer relationships a strategic framework
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Peppers, Don
Published 2004
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Managing customer relationships a strategic framework
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Peppers, Don
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CAMPUS
Diliman
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Pampanga
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DATABASE
Union Catalog (Buklod)
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UNIT LIBRARY
Technology Management Center
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UP Diliman Extension Program in Pampanga
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Customer relations
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Customers preferences
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Information storage and retrieval systems
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Management
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Marketing information systems
Relationships marketing
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AUTHOR
Peppers, Don
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Rogers, Martha
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