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1
Advertising, promotion, and other aspects of integrated marketing communications
Argitaratua 2025Liburua -
2
Advertising and promotion an integrated marketing communications perspective
Argitaratua 2018Liburua -
3
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4
Marketing communications offline and online integration, engagement and analytics
Argitaratua 2016Liburua -
5
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6
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7
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8
Advertising and promotion an integrated marketing communications perspective
Argitaratua 2015Liburua -
9
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10