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Attitudes
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Attitudes
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The psychology of advertising
by
Fennis, Bob Michaël 1968-
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Stroebe, Wolfgang
Published 2016
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The power of music how music affects the reception of 13 to 24 year-olds of selected Mcdonald's commercials
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Esguerra, Arianne Therese Manlapaz 1991-
Published 2014
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The psychology of advertising
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Fennis, Bob Michae?l 1968-
Published 2010
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Effective advertising understanding when, how, and why advertising works
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Tellis, Gerard J. 1950-
Published 2004
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Diversity in advertising broadening the scope of research directions
Published 2004
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6
Advertising and consumerism National Film Board of Canada ; host, Laurie Brown.
Published 1987
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CAMPUS
Diliman
6
DATABASE
Union Catalog (Buklod)
6
UNIT LIBRARY
College of Mass Communication
4
College of Arts and Letters
1
College of Education
1
Diliman Main Library: Info. Services & Instruction Section
1
Diliman Main Library: Social Sciences Section
1
YEAR OF PUBLICATION
From:
To:
CLASSIFICATION
H - Social Science
4
V - Naval Science
1
SUBJECT
Advertising
Attitudes
Consumers
5
Psychological aspects
3
Communication in marketing
1
Music in advertising
1
Public opinion
1
Television and youth
1
Television commercials
1
Television viewers
1
see all ...
AUTHOR
Stroebe, Wolfgang
2
Avecilla, Victor C.
1
Esguerra, Arianne Therese Manlapaz 1991-
1
Fennis, Bob Michae?l 1968-
1
Fennis, Bob Michaël 1968-
1
Haugtvedt, Curtis P. 1958-
1
Lee, Wei-Na 1957-
1
National Film Board of Canada
1
Tellis, Gerard J. 1950-
1
Williams, Jerome D. 1947-
1
see all ...
RESOURCE TYPE
Book
4
Thesis
1
Visual Material
1
LANGUAGE
English
6
TUKLAS
: UP Libraries' Resource Discovery Tool
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