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How cool brands stay hot branding to generation Y and Z
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Bergh, Joeri van den 1971-
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Behrer, Mattias
Published 2016
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How cool brands stay hot branding to Generation Y
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Bergh, Joeri van den 1971-
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Published 2013
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How cool brands stay hot branding to generation Y
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Bergh, Joeri van den 1971-
Published 2011
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Differentiating among major Philippine toothpaste brands a logit modelling approach
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Gutierrez, Ben Paul B.
Published 2005
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Differentiating among major Philippine toothpaste brands a quantitative study
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Gutierrez, Ben Paul B.
Published 2004
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